NEW DATE TO BE ANNOUNCED SOON
FUTURERISING HQ / KING'S CROSS / LONDON
WHY YOU SHOULD COME ALONG
In an industry based on talking to people every day, words have never been so important. And brands are talking more than ever. On line, on social, on air, on billboards, on trains, planes and automobiles – the list goes… on.
Join Vikki Ross, Copywriter, Brand & TOV Specialist, Tutor and ad industry awards judge for a fun look at effective copywriting and tone of voice, and learn essential tips and techniques to motivate you to write right forever.
Vikki has been writing copy for 20 years. We’re talking The Body Shop, Expedia, Virgin Media, BBC and more. Now, her clients include Sky, NOW TV, ITV and Audible, and she works with agencies like WCRS, Sapient Nitro, Table 19, Kitcatt Nohr and Venture Three.
She specialises in branding and tone of voice, runs workshops and courses, is an ad industry awards judge, and tutors at School of Communication Arts 2.0.
On Twitter? Vikki created the hashtag #copywritersunite, which sees copywriters from around the world connecting with each other every day. More...
MD of Sunfish and CEO of Copywriting Academy
"She is an example of that rare breed: someone who always wanted to be a copywriter and set out to achieve mastery of her chosen craft from the moment she was able. She is an expert in advertising copy, in tone of voice, in creating memorable, emotion-driven straplines and in writing copy that makes people buy."
"Vikki’s fantastic at cutting through confusing matters with clear instruction and sturdy advice. She’s a library of knowledge, experience and skills. The fact that I still hear Vikki’s advice in my head when working on copy is a testament to the effective and hugely helpful influence she’s had on my professional growth."
Dean, School of Communication Arts 2.0
"Vikki has been a key mentor at SCA for three years now, and we all think that she is fantastic. The students enjoy her honest feedback, her passion for copywriting and her brilliant classes. The school values the great contributions she has made towards improving the craft in our students’ books."
"Vikki’s love of copywriting is contagious. Her workshops cover big topics like tone of voice, as well as small practical tips that improved my writing. Going through my copy one-on-one was also incredibly useful; she gave me concrete examples that helped me learn and develop. The knowledge she shares is for anyone that wants to start a career in copywriting."
ON THE DAY
- + Getting words to flow
- + Telling the right story
- + How to talk directly to your reader
- + Tips and techniques you’ll use forever
- + Best long and short copy ads
- + How copy and art work together
- + Learning where a brand voice comes from
- + Brands that get tone of voice right and wrong
- + Interactive and practical writing exercises
- + Continued support
- + Industry introductions
COMPANIES WE WORK WITH
REASONS TO JOIN
- Separate yourself from 1000s of others
- Gain confidence in copywriting
- Tips and techniques for effective copywriting
- Find inspiration and motivation to get creative
- Book crit with a leading industry professional
- Network with other copywriters
- Get recommendations on further learning
- Be featured on FutureRising
Includes VATRegister interest
WHY WE'RE CHARGING
To cover our time preparing and hosting the training.
Our support goes above and beyond just the day, by being part of this you receive continued support after the bootcamp.
To cover the costs for venue, food and networking drinks.
To keep offering great content and inspiration to you and the next generation in the creative industries.